Quaker Oats caused a stir in 2020 by announcing the retirement of the “Aunt Jemima” brand due to the Black Lives Matter movement. Larnell Evans Sr., a great-grandson of “Aunt Jemima,” expressed his family’s disappointment, seeing it as erasing black history and suffering. He criticized the company for profiting from slavery imagery and then attempting to erase his great-grandmother’s legacy.
Quaker Oats confirmed the brand’s retirement, featuring Nancy Green, a formerly enslaved black woman, as its logo. Evans pointed out that Green had served as Aunt Jemima for 20 years after slavery ended, and the company profited from her image. He questioned why white corporations benefited from such stereotypes without giving anything back.
Evans believed that erasing this history was unjust and asked, “What gives them the right?” The move to retire the brand sparked debate, and opinions on it vary. Share your thoughts in the comments or support the Black Lives Matter movement by sharing this article on Facebook.
Related Posts
How Metal Barrels Became Unexpected Homes in Northern Russia
Life in northern Russia has always demanded creativity, and housing is no exception. In some parts of the North, the Ural region, and the Far East of Russia,…
How the New Tax Law Is Changing Paychecks for Service Workers
A sweeping tax bill signed into law by Donald Trump has reshaped several parts of the federal tax system, with one change drawing immediate attention from workers across the…
How Public Scrutiny Is Shaping the Review of a Federal Law Enforcement Incident
As Minneapolis continues to grapple with the death of Renee Nicole Good, attention has increasingly turned toward the federal officer connected to the ongoing review. The January 7,…
How Matt Damon Approached Fitness as Craft, Not Image, for His Latest Role
For Matt Damon, physical preparation has long been part of the job, but his work on Odyssey called for renewed focus. Directed by Christopher Nolan, the film required Damon to portray…
How a Family Is Centering Memory and Meaning After a Sudden Loss
As Renee Nicole Good’s family continues to grieve, they have asked the public to pause and remember the person she was beyond the circumstances of her death. Renee,…
How Scotty McCreery Is Turning Personal Reflection Into His Most Meaningful Music Yet
When Scotty McCreery recently shared an update about his next project, many fans assumed it would be a standard announcement. Instead, the message carried a deeper tone. McCreery revealed…