Elon Musk and J.K. Rowling have teamed up for what’s being called the largest media campaign in history, challenging LGBTQ+ participation in women’s sports. The campaign targets boxer Imaane Khelif, an openly LGBTQ+ athlete, and the inclusion of transgender athletes in women’s athletics. Musk and Rowling emphasize protecting women’s sports integrity, citing biological differences as a reason for the push. The campaign has drawn sharp reactions: supporters claim it’s about fairness, while critics accuse them of spreading harmful, transphobic rhetoric. This marks a new phase in the debate over transgender inclusion in sports, likely to dominate headlines in the coming weeks.
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